‘Your video is doing 90% better than all your other posts, do you want it to reach an additional 5000 people for £10’. Have you seen this message on your Facebook page?

STOP don’t press it, not until you’ve read below!

Facebook has the ability to send your ad based on how someone will engage with it, not just based their demographic or interest. So, if you want to target someone that will click on your ad and take action you can do this within the Ad Manager.

But the boosting button is preset to only send an ad based on reach, not on its ability to gain leads. So if you want to be seen, go for it, but if you want to target people that will buy from you, not just see you, don’t press Boost. Instead create an Ad using Ad Manager.

Thanks for watching our video and reading my blog and remember if you do need any further help you can contact me in the Facebook group, Marketing Mindset for Decorators.

Or if you’re ready to take the next step and advance your understanding of social media to gain immediate results join us on the next Marketing Webinar.

The Sprayers Industry Report 2021

The ultimate in-depth report for everything spray related.